Jay

Just reading the news that Prodrive have bought control of Aston Martin,
which makes me wonder if we might see Prodrive's F1 team end up being
named and branded as 'Aston Martin F1' now?

I'm not sure if the Aston Martin deal includes the engine production
facility in Cologne, if so that opens up Prodrive's options for their
car builds.

- Jay

Daytona

On Mon, 12 Mar 2007 11:49:22 -0000, Jay
<jay.blanc@nonesuch.myzen.co.uk> wrote:

>Just reading the news that Prodrive have bought control of Aston Martin,
>which makes me wonder if we might see Prodrive's F1 team end up being
>named and branded as 'Aston Martin F1' now?

DR said not.

http://news.bbc.co.uk/1/hi/business/6442101.stm

Daytona

Daytona

On Wed, 14 Mar 2007 09:24:08 +0000, "Knight who says \"NI!\""
<no@spam.required> wrote:

>Also, I don't think that associating a name like Aston Martin with what
>will be a last of the "also rans" team would be a smart marketing move.

My thoughts too. AM has a superb brand - it has more to lose than to
gain in F1. You only have to look at Jaguar as an example - failing
embarrassingly every other weekend in front of an audience of
billions.

Daytona